‘Make them love you like a Harley’
Harley Davidsons are awful to ride, have a tiny range and are really noisy, yet their owners absolutely love them! So what is their secret? What makes someone love a brand so much, and why is your brand getting the same admiration?
True service excellence is a mindset, a philosophy and total company business methodology. It is what makes Harley, Disney, Shangri La and so many more so talk-able. They don’t care about satisfaction, they only care about delight.
Make your business truly talk-able, truly remarkable, truly amazing. Make them love you like a Harley.