Consultative Soft Selling

Course Synopsis

This is sales skills workshop designed to build confidence, overcome fears and concerns and provide real world skills appropriate to a professional services environment. The focus is on a consultative and soft selling approach and building lasting and trusting client relationships.

Target Audience

The course offers in-house training for individuals looking to develop their professional sales skills and confidence to win more business. It is appropriate for all levels of experience and can be tailored to your requirements.

Course Objectives

Participants will leave the course with an understanding of the principles of consultative selling, and be able to build long term working relationships with their clients, whilst improving their conversion rates.

Typical course topics covered

  • Understanding the benefits of a consultative sales approach
  • What makes a client buy?
  • The stages of a sales model
  • Preparation before a meeting with a new/potential client
  • How to establish and build rapport
  • Identifying needs and opportunities by effective questioning and listening
  • Identifying buying signals
  • Gaining a commitment and closing the sale

 

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Training Locations: Reading, Bristol, Southampton, Oxford, London and throughout the UK