Author: james

James chats with Howard Tiersky CEO of FROM The Digital Transformation Agency. Howard has recently published a Wall Street Journal bestselling book, “Winning Digital Customers: The Antidote to Irrelevance” which outlines key strategies and tactics to transform a company around its customer experience and win customers in today’s digital age.

 

James chats with Devin Bramhall, a brand marketer with over 10 years leading teams to grow brand awareness, affinity, and activating communities around technology companies.

 

Former CEO at Animalz, a remote content marketing agency producing the best content on the web for B2B Saas companies. Founder of the Master Slam, a poetry slam-style debate about startups and tech. She is also aTEDx organizer and speaker trainer, instructor on “How to Use Storytelling to Get What You Want,” a workshop about using storytelling for career advancement at General Assembly and Startup Institute.

 

They discuss the growth of an innovation in content marketing, brand marketing, building community, evolution in distributing content, content strategy, leveraging content, saying no to platforms, being logical, the master slam and not having a plan.

 

James chats with Ratul Shah, Head of Product Marketing at SAP Custom Data Solutions.

 

Ratul has over 15 years of experiences in building and launching customer experience solutions for companies to service their customers, and has infused the voice-of-the-customer into the product roadmap and marketing plans, and is highly experienced in building marketing strategies and executing the go-to-market plans.