Blog

James Chats with Matt Jenkin on the Moorcrofts Means Business Podcast

Taking Inspiration and Being Remarkable – Thinking the Seth Godin Way

Like a lot of business people, I enjoy reading business books. I read on all kind of topics, but find myself regularly coming back to the writers who really fire my imagination.   Two of my favourites are Tom Peters and Seth Godin. Tom I enjoy, but

Excellent Customer Service – Stop Cutting Corners and Remember What Made You Great

I am often really amazed at how easy it is to make a great difference to our clients’ experience of us, in very small and easy ways.   Today I visited the dentist. I’d broken a filling and needed to have it replaced. I don’t like going

Say “Thank You”

“What do you say to the nice Lady?”   You hear parents say something similar to their children all the time. The child is given something and we teach them to say thank you. It’s polite, it’s nice. It’s basic manners.   Why is it then, that in business

“Would you like fries with that?” What McDonalds can teach us about Cross-Selling

One of the easiest, and best ways to increase your business’s revenue and profitability is to sell more services to your existing clients.   Of all the business issues I discuss with my clients, the one that comes up over and over again as a real opportunity

Why your recruitment strategy for hiring senior people is failing

Like most businesses, you want to grow. This growth plan is a mixture of organic building and investing in hiring externally. Ideally, a person or team with a strong background, who is a perfect cultural fit for your business.   So you meet with a recruitment consultancy

Know, like and trust – where real business really comes from

In the professional services marketplace, little is as valuable as the word of mouth referral. That wonderful moment when the phone rings and the person on the other end says something like “so and so mentioned I should call you”. There really isn’t anything nicer.   And