S4e12 The Changing The Way You Do Business Edition with Nate Brown
James chats with Nate Brow, a perpetual student of the world’s greatest experiences and the people who create them.
After authoring The CX Primer, Brown was dubbed the “CX Influencer of the Year” by CloudCherry in 2019, and a top global CX thought leader by ICMI, Exceeders, Netomi, Martech and many more.
As a passion project, Nate created CX Accelerator, a first-class virtual community for Customer Experience professionals. Nate serves as the Senior Director of Customer Experience for Arise Virtual Solutions and can be found at a variety of conferences speaking and training on the CX topics he loves.
They discuss playing the mandolin, why CX projects fail, the hero of the story, brand core, earning the right to grow relationships, voice of customer, gathering unstructured feedback, the magic button, AND putting CX into culture for the long term.